Date
2020/2021
Role
UI / Graphic Designer
Client
Emel, European Cyclist Federation
Velo-City 2021
No emissions, Full emotions
Design soundtrack
Challenge
Challenge
Complex Information Architecture
This project was part of a post-graduate module, where the brief was to design a solution that fostered social cohesion in a multicultural neighborhood in Lisbon. The area, facing generational divides and the integration of newly resettled migrant families, struggled with prejudice and exclusion.
The challenge was to create a design that promoted inclusion, bridged cultural gaps, and encouraged mutual support, using digital technologies to facilitate communication and shared experiences among residents.
Velo-city’s website featured a lot of information about speakers, agenda, talk themes, stages, ticket prices, user login, Lisbon tours, mobility, sustainability and a blog. All of this had to be carefully displayed so that the user didn’t feel lost or overwhelmed while navigating the website.
This project was part of a post-graduate module, where the brief was to design a solution that fostered social cohesion in a multicultural neighborhood in Lisbon. The area, facing generational divides and the integration of newly resettled migrant families, struggled with prejudice and exclusion.
The challenge was to create a design that promoted inclusion, bridged cultural gaps, and encouraged mutual support, using digital technologies to facilitate communication and shared experiences among residents.
Post-pandemic event
This project was part of a post-graduate module, where the brief was to design a solution that fostered social cohesion in a multicultural neighborhood in Lisbon. The area, facing generational divides and the integration of newly resettled migrant families, struggled with prejudice and exclusion.
The challenge was to create a design that promoted inclusion, bridged cultural gaps, and encouraged mutual support, using digital technologies to facilitate communication and shared experiences among residents.
Research indicated that 65% of regular event attendees had no immediate plans to return to live events, presenting a significant challenge for driving registration and attendance.
Source culturalvalue.org.uk
This project was part of a post-graduate module, where the brief was to design a solution that fostered social cohesion in a multicultural neighborhood in Lisbon. The area, facing generational divides and the integration of newly resettled migrant families, struggled with prejudice and exclusion.
The challenge was to create a design that promoted inclusion, bridged cultural gaps, and encouraged mutual support, using digital technologies to facilitate communication and shared experiences among residents.
Design Process
Design Process
Research & Discovery
This project was part of a post-graduate module, where the brief was to design a solution that fostered social cohesion in a multicultural neighborhood in Lisbon. The area, facing generational divides and the integration of newly resettled migrant families, struggled with prejudice and exclusion.
The challenge was to create a design that promoted inclusion, bridged cultural gaps, and encouraged mutual support, using digital technologies to facilitate communication and shared experiences among residents.
I began by analyzing user behavior data and conducting research into post-pandemic event attendance patterns. This helped identify key barriers to attendance and opportunities for addressing user concerns through design.
This project was part of a post-graduate module, where the brief was to design a solution that fostered social cohesion in a multicultural neighborhood in Lisbon. The area, facing generational divides and the integration of newly resettled migrant families, struggled with prejudice and exclusion.
The challenge was to create a design that promoted inclusion, bridged cultural gaps, and encouraged mutual support, using digital technologies to facilitate communication and shared experiences among residents.
Information Architecture
This project was part of a post-graduate module, where the brief was to design a solution that fostered social cohesion in a multicultural neighborhood in Lisbon. The area, facing generational divides and the integration of newly resettled migrant families, struggled with prejudice and exclusion.
The challenge was to create a design that promoted inclusion, bridged cultural gaps, and encouraged mutual support, using digital technologies to facilitate communication and shared experiences among residents.
I started by grouping related content into logical categories, created intuitive paths to key actions (registration, agenda viewing, speaker information) and used progressive disclosure to manage complex information.
This project was part of a post-graduate module, where the brief was to design a solution that fostered social cohesion in a multicultural neighborhood in Lisbon. The area, facing generational divides and the integration of newly resettled migrant families, struggled with prejudice and exclusion.
The challenge was to create a design that promoted inclusion, bridged cultural gaps, and encouraged mutual support, using digital technologies to facilitate communication and shared experiences among residents.
UI Solutions
This project was part of a post-graduate module, where the brief was to design a solution that fostered social cohesion in a multicultural neighborhood in Lisbon. The area, facing generational divides and the integration of newly resettled migrant families, struggled with prejudice and exclusion.
The challenge was to create a design that promoted inclusion, bridged cultural gaps, and encouraged mutual support, using digital technologies to facilitate communication and shared experiences among residents.
Clean, spacious layouts to prevent information overwhelm
Clear visual hierarchy to guide users through content
Engaging imagery highlighting past events' success
This project was part of a post-graduate module, where the brief was to design a solution that fostered social cohesion in a multicultural neighborhood in Lisbon. The area, facing generational divides and the integration of newly resettled migrant families, struggled with prejudice and exclusion.
The challenge was to create a design that promoted inclusion, bridged cultural gaps, and encouraged mutual support, using digital technologies to facilitate communication and shared experiences among residents.
Prominent safety and health protocol information to address pandemic concerns
Mobile-responsive design for access across all devices
This project was part of a post-graduate module, where the brief was to design a solution that fostered social cohesion in a multicultural neighborhood in Lisbon. The area, facing generational divides and the integration of newly resettled migrant families, struggled with prejudice and exclusion.
The challenge was to create a design that promoted inclusion, bridged cultural gaps, and encouraged mutual support, using digital technologies to facilitate communication and shared experiences among residents.
outcomes
outcomes
The challenges
The challenges
Tensions between longtime residents
Tensions between longtime residents
Tensions between longtime residents
Barriers to social cohesion
Barriers to social cohesion
Barriers to social cohesion
Economic vulnerability
& lack of events
Economic vulnerability
& lack of events
Economic vulnerability
& lack of events
Our mission
Our mission
Create a sense of belonging, connect neighbourhoods, enrich stories, build a united, inclusive neighbourhood
Create a sense of belonging, connect neighbourhoods, enrich stories, build a united, inclusive neighbourhood
Create a sense of belonging, connect neighbourhoods, enrich stories, build a united, inclusive neighbourhood
Creative cities are those that foster innovation and thrive by integrating tradition and cultural diversity. The true strength of a creative community lies in embracing diversity while preserving its memories and roots.
Horizonte invites everyone to reconnect with collectivity, where the past inspires the present, and multiple voices shape a shared future. It is an invitation to transform coexistence into a creative act, intertwining traditions and new cultures to strengthen belonging and unity.
Creative cities are those that foster innovation and thrive by integrating tradition and cultural diversity. The true strength of a creative community lies in embracing diversity while preserving its memories and roots.
Horizonte invites everyone to reconnect with collectivity, where the past inspires the present, and multiple voices shape a shared future. It is an invitation to transform coexistence into a creative act, intertwining traditions and new cultures to strengthen belonging and unity.
Creative cities are those that foster innovation and thrive by integrating tradition and cultural diversity. The true strength of a creative community lies in embracing diversity while preserving its memories and roots.
Horizonte invites everyone to reconnect with collectivity, where the past inspires the present, and multiple voices shape a shared future. It is an invitation to transform coexistence into a creative act, intertwining traditions and new cultures to strengthen belonging and unity.
Our proposition
Our proposition
starts by joining the digital and physical world. Creating events to foster social cohesion, using an app to manage them.
Due to having a vast age range of neighbours, it will also be possible to sign up and access the events’ details physically, at the neighbourhood’s Association.
starts by joining the digital and physical world. Creating events to foster social cohesion, using an app to manage them.
Due to having a vast age range of neighbours, it will also be possible to sign up and access the events’ details physically, at the neighbourhood’s Association.
starts by joining the digital and physical world. Creating events to foster social cohesion, using an app to manage them.
Due to having a vast age range of neighbours, it will also be possible to sign up and access the events’ details physically, at the neighbourhood’s Association.
Horizonte live events
Horizonte live events
Horizonte live events
Horizonte Food-Fest which leads to other events and the creation of a digital platform
Horizonte Food-Fest which leads to other events and the creation of a digital platform
Horizonte Food-Fest which leads to other events and the creation of a digital platform
Horizonte Web App
Horizonte Web App
Horizonte Web App
responsive, inclusive to all platforms; suggest and manage events for the community
responsive, inclusive to all platforms; suggest and manage events for the community
responsive, inclusive to all platforms; suggest and manage events for the community
Horizonte
Food Fest
Horizonte
Food Fest
After signing up for the event (online or physically), answering a form about the food, where it is ensured that they receive support for all the costs:
After signing up for the event (online or physically), answering a form about the food, where it is ensured that they receive support for all the costs:
After signing up for the event (online or physically), answering a form about the food, where it is ensured that they receive support for all the costs:
Set up your stand
Share your culture
Try new foods
Set up your stand
Share your culture
Try new foods
Set up your stand
Share your culture
Try new foods
Horizonte app
Horizonte app
The Horizonte app helps bring neighbours together by focusing on three key features.
First, it lets residents explore events happening in their area and suggest new ones that showcase their cultural background. This makes it easy for everyone to feel represented and share their traditions.
Second, the app includes a simple voting system where users can support their favourite events. This feature encourages curiosity and respect for the diverse cultures within the neighbourhood.
Lastly, Horizonte uses feedback from votes and event reviews to improve future activities. This ensures that the events stay inclusive and appeal to both longtime residents and newcomers.
By combining these features, Horizonte makes it easier for everyone to connect and feel at home in their community.
The Horizonte app helps bring neighbours together by focusing on three key features.
First, it lets residents explore events happening in their area and suggest new ones that showcase their cultural background. This makes it easy for everyone to feel represented and share their traditions.
Second, the app includes a simple voting system where users can support their favourite events. This feature encourages curiosity and respect for the diverse cultures within the neighbourhood.
Lastly, Horizonte uses feedback from votes and event reviews to improve future activities. This ensures that the events stay inclusive and appeal to both longtime residents and newcomers.
By combining these features, Horizonte makes it easier for everyone to connect and feel at home in their community.
The Horizonte app helps bring neighbours together by focusing on three key features.
First, it lets residents explore events happening in their area and suggest new ones that showcase their cultural background. This makes it easy for everyone to feel represented and share their traditions.
Second, the app includes a simple voting system where users can support their favourite events. This feature encourages curiosity and respect for the diverse cultures within the neighbourhood.
Lastly, Horizonte uses feedback from votes and event reviews to improve future activities. This ensures that the events stay inclusive and appeal to both longtime residents and newcomers.
By combining these features, Horizonte makes it easier for everyone to connect and feel at home in their community.
1
Event Listings & Suggestions
Event Listings & Suggestions
Event Listings & Suggestions
2
Engagement
& Voting
Engagement
& Voting
Engagement
& Voting
3
Feedback Loop
Feedback Loop
Feedback Loop
The Horizonte app prototype is designed to be accessible on all platforms without requiring any installation, making it easy for everyone to get involved.
The main page provides an overview of the Horizonte initiative and allows users to select their specific neighbourhood. After logging in, users can choose their neighbourhood and explore features such as creating and managing events.
For example, selecting the Food Fest opens options like “Let’s Cook” for those who want to showcase their culinary skills and “Let’s Eat” for participants eager to try the dishes. The app emphasises inclusivity and positive messaging throughout the experience, fostering a welcoming environment for all.
Sponsors are prominently featured, highlighting their contributions, and a simple form ensures easy participation. To wrap up, users are greeted with an uplifting final message, reinforcing the app’s goal of building connections and community spirit.
The Horizonte app prototype is designed to be accessible on all platforms without requiring any installation, making it easy for everyone to get involved.
The main page provides an overview of the Horizonte initiative and allows users to select their specific neighbourhood. After logging in, users can choose their neighbourhood and explore features such as creating and managing events.
For example, selecting the Food Fest opens options like “Let’s Cook” for those who want to showcase their culinary skills and “Let’s Eat” for participants eager to try the dishes. The app emphasises inclusivity and positive messaging throughout the experience, fostering a welcoming environment for all.
Sponsors are prominently featured, highlighting their contributions, and a simple form ensures easy participation. To wrap up, users are greeted with an uplifting final message, reinforcing the app’s goal of building connections and community spirit.
The Horizonte app prototype is designed to be accessible on all platforms without requiring any installation, making it easy for everyone to get involved.
The main page provides an overview of the Horizonte initiative and allows users to select their specific neighbourhood. After logging in, users can choose their neighbourhood and explore features such as creating and managing events.
For example, selecting the Food Fest opens options like “Let’s Cook” for those who want to showcase their culinary skills and “Let’s Eat” for participants eager to try the dishes. The app emphasises inclusivity and positive messaging throughout the experience, fostering a welcoming environment for all.
Sponsors are prominently featured, highlighting their contributions, and a simple form ensures easy participation. To wrap up, users are greeted with an uplifting final message, reinforcing the app’s goal of building connections and community spirit.
Impact
Impact
We aim to achieve with Horizonte:
Enhanced social cohesion by fostering shared experiences, the app helps build bridges between neighbours, creating a stronger sense of belonging within the community.
Increase participation and trust. Horizonte connects generations and strengthens trust by using digital tools to bring people together and educate them about one another’s stories and traditions.
Cultural exchange and economic support through events like the Food Fest, the app promotes cultural exchange while providing economic benefits that directly support the neighbourhood
We aim to achieve with Horizonte:
Enhanced social cohesion by fostering shared experiences, the app helps build bridges between neighbours, creating a stronger sense of belonging within the community.
Increase participation and trust. Horizonte connects generations and strengthens trust by using digital tools to bring people together and educate them about one another’s stories and traditions.
Cultural exchange and economic support through events like the Food Fest, the app promotes cultural exchange while providing economic benefits that directly support the neighbourhood
We aim to achieve with Horizonte:
Enhanced social cohesion by fostering shared experiences, the app helps build bridges between neighbours, creating a stronger sense of belonging within the community.
Increase participation and trust. Horizonte connects generations and strengthens trust by using digital tools to bring people together and educate them about one another’s stories and traditions.
Cultural exchange and economic support through events like the Food Fest, the app promotes cultural exchange while providing economic benefits that directly support the neighbourhood
Enhanced Social Cohesion
Enhanced Social Cohesion
Enhanced Social Cohesion
Increased Participation and Trust
Increased Participation and Trust
Increased Participation and Trust
Cultural Exchange and Economic Support
Cultural Exchange and Economic Support
Cultural Exchange and Economic Support